timeless

Timeless: a mindful buying approach

Why now?

Timeless is a concept that has become quite popular in fashion nowadays. Why? And most of all, why now? Let’s dig deeper into this.

Timeless fashion – just as timeless design in general – refers to classic pieces: items conceived and made to last. But it also includes those pieces that feature such an innovative design that even after many years, they are still forward, always relevant. Evergreen, indeed. Those pieces end up being copied by other brands who feed themselves on the creativity of more advanced designers. And, if your eyes are a little bit trained, you can see where the inspiration of these items comes from.

Timeless fashion

Why now?
Now that the system has collapsed, we seek out ways to survive. Timeless is a good strategy because it gives worth back to clothing and its production system. Also, it opens us up to a more thoughtful way of consumption.

Timeless tells you to buy less but better. It is the opposite of disposable clothing, and the opposite of fast fashion.

However, we always promoted a vision of style that was more than consuming fashion trends quickly. And we did this from the very beginning of suite123, about fifteen years ago.
We mainly selected clothes having a certain stylistic content, never banal, with a good design, and made from beautiful materials. In fact, that is the essence of timelessness: items you can wear forever.

Now we are even more concentrated on this approach. Given the situation we are in, we firmly believe it is a mindful and appropriate choice.

The investment is higher, but it’s the only way to have clothes that last for a long time. A very long time if you treat them carefully. Timeless fashion is one of the steps we need to take to reduce our impact on the planet.

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What if I don’t have money?

What if I don’t have money? This is a question we are asked frequently, from young people and those who don’t have much money to buy quality clothes but want to change their lifestyle, cutting out fast fashion. What can they do? What are the options?

This is a topic we have explored and discussed many times with our community. We know about the reality, the tough times we are experiencing all over the world. Also, we are all in the same boat, so we have to find solutions together. Uplifting the lifestyle of our community is a crucial step.

First of all, we believe it is a matter of educating ourselves to consume differently, a conscious choice on our part. And there are things we can do, which perhaps require a little creativity.

No money, but much style

When we were young, we used to transform our clothes. For instance, we used to take a pair of denim jeans and unseam the legs. Then, give them the shape of a maxi skirt with a front or back slit, and resew. Same procedure for the short skirt version.
Grandma’s white linen slip-dress worn with a belt and a nice cardi became a summer dress. Don’t forget vintage ties! They can be cool belts. Training yourself to see and wear items in a different context is just a game of fantasy and style. So, open your family closets and play!

Vintage pieces are the perfect timeless choice. Investing in some good vintage pieces should be on top of your list. We just want to clarify what we mean by vintage: clothes coming from past years or decades. When we see second-hand fast fashion clothes sold as vintage on some resell platforms, we cry. That is not vintage! Vintage has a quality that lasts for decades, not what fast-fashion can offer!

How to build a timeless wardrobe

This is our advice to avoid the look of a character who jumped out of Grease. We would suggest buying only two new quality pieces, one top – one bottom, and mix them with the vintage. In this way, your outfits will be modern and unique.
Timeless quality items will stay with you for a very long time. If you can, just add two more the following season and keep on mixing the new ones with the vintage. The ability to mix, by the way, is the fun side of fashion and the true essence of style.

So, replying to question: What if I don’t have money? Instead of eating up whatever brands make with the sole intention of making us over consume, by using a little creativity we can update our clothes. Give them a new life and mix them in a new way. We can renew our wardrobe even with a limited budget.

We are grateful for the quality of our interactions that keep the discussion alive. Thank you, community!

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Less stuff, more meaning

Passing through the storm of the pandemic, we had the feeling that many brands had lost their grip, their meaning while a few others have been able to keep consistent work, somehow surviving the impact. Not because their message is new, but because, perhaps 30 years ago, they dared to propose a different viewpoint. By the way, that is the power of innovation, not everyone gets the message immediately. It takes a while, even decades.

So many garments now seem to be part of an old world and aren’t appropriate anymore. Some others carried on their codes, values, as they are still modern, versatile and never out-of-place.
In order to adapt to a new environment and to find a meaningful way to pursue our passion for design and fashion, we have to pay attention to select the right pieces.

The new aesthetic develops around deeper concepts: timeless and comfortable silhouettes, soft textures, materials you love to feel on your skin. Fewer pieces, higher quality is what identifies a modern wardrobe.

Less stuff, more meaning is the evolved ethos #formodernhumans

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