suite123

Reshaping Fashion: Vision over Products

How to overcome the confusion in the fashion industry


Reshaping the fashion industry – both its present and its future – means prioritizing vision over products. This is exactly what we strive for through our curation of meaningful garments, where purpose and design take precedence over fleeting trends.

Many voices call for change in fashion, yet few take meaningful action. Meanwhile, news constantly remind us of the luxury sector’s struggles, while fast fashion continues to expand. Luxury brands, in an attempt to stay relevant, have compromised their integrity by mimicking fast fashion’s playbook, while fast fashion seeks legitimacy through high-profile collaborations and glamorous campaigns.

The result? A tangled web of confusion, felt by both industry professionals and consumers alike.

In truth, we believe most luxury brands are in dire straits – they’re burnt out. The relentless focus on financial growth over creativity is glaring. Prices continue to climb without justification, while quality steadily declines. Yet, fast fashion is certainly not the solution. Its exploitation of labour and environmental destruction is well-documented, and the planet is already drowning in disposable, low-quality clothing. We don’t need more of this.

That’s why we’re unafraid to stray from the conventional paths, as both models – luxury and fast fashion – are failing. Instead, we’ve created our own set of rules for people like us. Those who recognize it’s time for a change. Those who refuse to be swayed by logos or branding. So, those who reject throwaway fashion and value fewer, well-made, timeless pieces that are made to last.

suite123: vision over products


When you shop at suite123, you’re not just buying fashion – you’re embracing a vision over meaningless products. Our curated selection represents thoughtful design, premium fabrics, and a timeless aesthetic. Each piece is produced in limited quantities, crafted with respect for both people and the planet.

By choosing us, you reject fleeting trends and support independent designers who are redefining the fashion industry with integrity and purpose.

Reshaping fashion is about choosing vision over products, quality over quantity. Meaning over excess.

Join our mission – reshape fashion with us. Shop at suite123!

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Fashion Retailers: Part of an Industry Unwilling to Change

Challenging the status quo for a sustainable future


Today, fashion retailers are part of an industry that continues to uphold a culture that fiercely defends the status quo. Specifically, fashion retailers contribute to this stagnation, showing little interest in exploring new, innovative ways of operating their businesses.

Profit remains the guiding principle of the fashion industry. This relentless focus blinds it to the true cost of doing business: the exploitation of labour and natural resources. Ethical practices take a backseat, as they don’t align with profit-driven motives. In fact, respectful work doesn’t generate massive returns; only extraction and exploitation do. But in this race for profit and growth, the system is falling apart.

The role of fashion retailers


In this unstable context, the role of retailers becomes particularly intriguing to examine. Despite ongoing conversations with industry peers, we see no signs of change. There’s no intent, no effort to try something different. Retailers, facing declining sales and increasing store closures, feel trapped in a vicious cycle. Believing they have no alternatives, they continue ordering excessive stock and relying on heavy discounts. But these actions only fuel the system that’s contributing to their downfall.

Following the system may seem like the path of least resistance for now, but it’s clear that the system is broken. Corporations, brands, retailers – they all know it. Yet by conforming to these failing norms, they accelerate the industry’s downward spiral.

Amidst this turmoil, brands, retailers, and all industry players must make a concerted effort to grasp the complex realities shaping today’s market. The luxury sector, for instance, finds itself in a state of stagnation. The niche clientele that supported independent brands in the ‘90s and early 2000s has dwindled to near extinction. Today, both affluent and less affluent consumers gravitate toward cheap, disposable fashion.
Is this a temporary shift? Or have people’s attitudes toward fashion fundamentally changed?

Fashion retailers vs change


If overproduction was already senseless, now in the face of the climate crisis, it’s even more absurd, as consumers are no longer willing to buy these products. So why are fashion retailers still unwilling to change their buying practices? Why do they ignore small independent brands focusing only on those who produce huge quantities?

The question is no longer if the system will collapse. It seems we’re already on the brink. The real question is how much longer we – fashion retailers, brands, the industry – will prop it up before embracing the change that’s urgently needed.


🖤 Dive into our latest post, and don’t hesitate to reach out. You can comment here below (just register first), or drop us an email or WhatsApp. We’d love to hear from you! Whether you have questions, feedback, or just want to say hello, we’re all ears. 

Let’s start a conversation!  #formodernhumans

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The Red Spider Lilies T-Shirt

Kick off the new season with a nature-inspired piece


Introducing The Red Spider Lilies T-Shirt by Meagratia from Tokyo, Japan  – our top pick of the week!

As we grapple with the unpredictable effects of climate change and face fashion weeks that continue to promote overproduction, it’s more important than ever to uphold our values. We believe in making conscious choices. Therefore, we support independent designers. Their thoughtful designs and limited production cycles promote a more sustainable fashion model. Additionally, they educate toward a vision of fashion that’s free from consumerism.

So, true to these beliefs, we’re excited to start the Fall/Winter season with a versatile piece that will refresh your wardrobe. Genderless, easy-care, and effortlessly stylish, this t-shirt suits any occasion.

Discover The Red Spider Lilies T-Shirt


About the design
Meagratia draws inspiration from nature in creating its garments. The long-sleeved t-shirt features a striking red spider lilies print on the front, which serves as the central theme of the collection. Also, the rounded front and back hems complement the overall aesthetic, adding a harmonious balance to the shirt’s silhouette.

white t-shirt featuring a red spider lilies front print
The Red Spider Lilies T-Shirt by Meagratia

About the material
100% Cotton

About the colour
White base with a multicolour front print, making it easy to mix and match.

Care instructions
Wash by hand. Easy care product.

Styling tips
The Red Spider Lilies T-Shirt instantly elevates your look. For the office, pair it with black trousers or a skirt, and layer it with a blazer for a polished touch. For a more casual vibe, style it with jeans and a cozy cardigan. But for an evening out, combine it with tailored pants or a sleek skirt, adding statement accessories to create a refined, effortlessly chic look.


How to purchase our selection


Drop us an email or WhatsApp for orders or any further information. We will personally assist and guide you every step of the way. Also, you can book your private shopping experience in person or via video call.

International Shipping!
From Milano, our meaningful garments #formodernhumans are available for international delivery.

Exclusive Fashion
🖤 Our selection intentionally offers limited pieces to ensure uniqueness and a sustainable approach. 

Further details, size advice and prices via WhatsApp

● Please get in touch with us for size guidance before purchasing.

🛍Treat yourself today! 

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Designers Repeating Themselves vs Journalists’ Commentary

Paris Fashion Week SS25 highlights the death of fashion criticism


At Paris Fashion Week SS25, we saw the emergence of constructed silhouettes and a renewed desire for more dressy styles; a longing to dress up once again. However, the most striking observation is designers repeating themselves. That coincides with the disappearance of what once was true fashion criticism.

In his critique of Milan Fashion Week, Tim Blanks of B.O.F. highlighted a lack of identity among Italian brands. So, what should we say about Paris Fashion Week? Aside from a few exceptions, like Chloé, Saint Laurent, Yohji Yamamoto, Chanel or Miu Miu — who delivered shows deeply rooted in their brand’s identity and heritage — most others could have been anyone.

Fashion criticism and designers repeating themselves


We’ve seen high praise for Alessandro Michele’s work at Valentino, which is surprising given that his approach seems merely centred on his own aesthetic. It’s as if he’s saying, ‘I love flea market style, and that’s what I bring wherever I go.’ Hasn’t he replicated what he did at Gucci? The only difference is the brand name. But just as one swallow doesn’t make a summer, a bow or a frill doesn’t make Valentino. So, it’s puzzling to read such glowing reviews from journalists when social media reactions have been far less favourable. Many users have called it a Gucci replica, with comments like ‘he destroyed one brand, now he’s doing the same to Valentino,’ and ‘he doesn’t realise people are tired of this.’ Others suggest, ‘he should launch his own brand.’ We’ve explained why he won’t in a previous discussion. Here’s an excerpt:

But why don’t these creative directors launch their namesake brands? They avoid it because out of that box, they lose their relevance. Their skills rely on immense archives and huge investments. They excel at styling and marketing, but the creativity of a fashion designer is a different matter. Their ego overpowers.

Indeed, the journalists’ comments couldn’t be more disconnected from those on social media.

The death of fashion criticism


So yes, we agree with Tim Blanks that brands lack identity. But someone must inform him that this issue isn’t exclusive to Milan. Top brands that have lost their original designers have completely lost their identity as well. They’re now focused solely on making money, and it’s hard to tell one from the other. Boundaries have blurred, and this is one of the reasons why fashion has lost its appeal.

However, we disagree with Tim Blanks and other journalists who praise designers who keep repeating themselves wherever they go. It seems they’re doing it just to secure their front-row invitations.

Fashion hasn’t just lost its identity. Also, it has lost its sense of critique. One style, one pattern, one mindset. No room for dissent.


🖤 Dive into our latest post, and don’t hesitate to reach out. You can comment here below (just register first), or drop us an email or WhatsApp. We’d love to hear from you! Whether you have questions, feedback, or just want to say hello, we’re all ears. 

Let’s start a conversation!  

#formodernhumans

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Stefano Pilati and The Fashion Compromise

Integrity or selling out to make a living in the fashion industry?


Stefano Pilati and his recent fashion compromise with Zara has generated significant buzz. However, this collaboration raises questions about selling out in the pursuit of profit. Let’s delve into the rationale behind this move and explore the broader dynamics of the fashion industry that often drive such decisions.

Niche fashion vs mass fashion


It’s important to distinguish between designing clothes for a limited niche and creating for the masses. In the first scenario, the designer gains prestige and glamour, ascending to the status of fashion’s elite. In the latter, the focus shifts to generating significantly more profit. There’s little reason for a renowned designer to collaborate with large fast fashion conglomerates. Except for the money. Especially when it involves a giant that, as the NGO Earthsight has revealed, contributes to the devastation of the Amazon.

Historically, designing for a niche market brought status but limited financial success. But in times of permacrisis, this becomes even more challenging as the niche shrinks, making the work less financially rewarding. It’s through this lens that we can interpret Stefano Pilati’s decision.

According to the launch statement from the Spanish giant, this capsule collection aims to embody a modern vision of dressing, promoting freedom of expression at its peak.

Of course for Zara, this is likely a winning formula: pair a renowned designer with a top model like Gisele Bündchen, styled in a chic Monica Vitti look, and bring in an iconic photographer like Steven Meisel to capture it all in a striking black-and-white campaign. And voilà! The result is a powerful image.

However, the conversation on social media revolves around a simple ‘do you like it or not’ debate, missing the deeper issues entirely. That’s not the point. What about the designer’s integrity? His consistency? Staying true to his vision? What about the respect for his audience and the trust built over time?

On a larger scale, how can people continue to trust an industry that sends such contradictory messages? A fashion industry that, in the pursuit of profit, is even willing to contribute to the devastation of the Amazon?

Integrity or compromise?


Yes, we get it. Making a living in today’s world is harder than ever. Even the TV news reminds us that having a job no longer guarantees a decent life. It’s unsettling, isn’t it? So, we can understand Mr. Stefano Pilati and his compromise with fast fashion.

But, the freedom of expression – as the partnership promotes – only holds meaning when it aligns with the reality around us, such as respecting workers’ rights and safeguarding natural resources.

And so, in response to the question of integrity or selling out to make a living: Can you think of any valid argument that justifies the morality of exploiting labour and destroying the Amazon rainforest?


🖤 Dive into our latest post, and don’t hesitate to reach out. You can comment here below (just register first), or drop us an email or WhatsApp. We’d love to hear from you! Whether you have questions, feedback, or just want to say hello, we’re all ears. 

Let’s start a conversation!  

#formodernhumans

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