Finally, and long-awaited, today we introduce The Asymmetric Silk Top – by Marc Le Bihan.
After giving you more information about the work of Marc Le Bihan designer and his uncompromised vision of fashion, it’s time to discover his unique pieces.
What stands out is that garments designed with mastery don’t need marketing labels (which are frequently fluff or fake). Why? Because those pieces have a soul. Therefore, they incapsulate all the values such as timelessness and sustainability now popular in fashion. But for a more selected audience who can understand good design and quality, straight to the point.
Discover The Asymmetric Silk Top
About the design The idea starts from a slip top, two thin straps and a v neckline along the front and back. Specifically, two overlapped layers of silk, with raw-cut hemline, shape an asymmetric drape along the right side, which recalls a long tail. Indeed, in the unique silhouette and richness of the material lies the absolute beauty of the design.
About the material 100% silk. The hand is soft and slightly shiny. Moreover, its creased effect makes this top suitable not only for special occasions but for a dose of nonchalant elegance.
The Asymmetric Silk Top by Marc Le Bihan
About the colour Rose poudre: a delicate dusty shade which is feminine and easy to match.
Laundry Dry clean. However, it is possible to wash carefully by hand in cold water with very soft soap and add white vinegar to prevent colour loss.
This statement top is seasonless and timeless, and it works from elegant to refined-cool situations. Our styling tips: try it with a maxi skirt or a white or black tuxedo for elegant occasions. But we like it with red or denim too for aperitivo or dinner. And why not with a pair of shorts and flat sandals for your summer evenings.
The Asymmetric Silk Top will make you feel unique wherever you are.
Drop us a message for any further information. We’d love to help!
The work of Marc Le Bihan represents a meaningful business model. And so, before showing you his gorgeous clothes, we wanted to share again the conversation we had with him. Because it is not about standardised fashion. So, please, take time to know more, to understand the quality and the value offered.
Marc Le Bihan is a fashion designer, artist, and craftsman who creates clothes like a second skin. Indeed, his work goes beyond any classification. His conceptual creativity – manifested through impeccable tailoring, is the expression of a cultured and timeless approach to fashion that refuses trends and their transience.
Completely disconnected from commercial fashion constraints, his couture is a rare example of consistency.
Marc Le Bihan – The interview
• What does it mean to be consistent? Keeping up with your vision when the rest of the world goes in a different direction? Marc Le Bihan: “The other direction is not my world. I do not understand it. To me, it’s a problem of society. I don’t understand the way of being, the lifestyle. That world is not me, and I can’t even think about it. Usually, I don’t watch TV. Yesterday I watched Italian TV, and I wondered, how is it possible? Women pretend to be free, showing exaggerated lips and boobs. But in that, I only see the reflection of a man’s vision. That is not freedom. It’s the fake image of a woman.”
• The state of fashion now. How do you see it? Marc Le Bihan: “The problem with fashion is that people only see the lights, the famous people. There is no sensibility to go further. Branded products are not luxury, not anymore. Luxury is rare, and it’s not for all. To me, it’s not about fashion but more about doing clothes my way. The two roads can cross each other but not as direction to follow.”
• What do you think about social media communication? Marc Le Bihan: “Famous people promote everything. They get paid to sell, it’s all about money. And not only for fashion. Maybe they promote a food they didn’t even taste. We live in the culture of image, not real life. People don’t live the moment, take pictures. And everything is ego-centred. People have lost the meaning of quality and quality of life. That is why I follow my path. And so, our communication is not to do any communication. Everything is too confused, there’s too much of it. We don’t have time for social media, we are busy making clothes. However, it’s not about posting a thousand things. Sometimes we post. Enough.”
The cultural issue
• It’s a matter of culture and education? Marc Le Bihan: “Always. The first problem is education, for everything. The idea of accessing through culture and education to something higher – is dead. And I am concerned about young kids. Now they are totally immersed in this image game.”
Sustainability vs Marketing
• What do you think about sustainability? Marc Le Bihan: “Well, I did it 20 years ago! We were recycling and upcycling uniforms and parachutes. I don’t want to be a part of that circle because everybody is doing it. It’s marketing. To me, it’s more about how we consume and live. Of course, I use sustainable materials, but I don’t advertise. To claim it means being part of the system. My idea is to keep a garment for ten years in the wardrobe, then take it out and still want to wear it because it’s timeless. Mine is a work in progress. If a shirt is good, it’s good forever.”
“Couture is sustainable by definition. There is no overproduction, no minimum orders, and no sales. We produce only on orders, and everything is handmade. Moreover, we find our balance not in over profit. But if everybody gets well paid, we all can live. My staff has been working with me for 25 years. Always the same people, same suppliers. We understand each other. We work like this. Many pieces are made in casa, a la maison, in our atelier.”
And he smiled saying those words. Stubbornly showing a path that is a return to the essential, pure artisanal creativity.
The work of Marc Le Bihan: sustainable, indeed
The work of Marc Le Bihan is artisanal, creative, and independent. Though a rarity in the fashion system, it indicates a valuable business model for a sustainable future.
On April 22, while everyone proudly shared the hashtag Earth Day, the news said that in Europe, six million tons of garments end up in landfills every year. Yes, it’s not a good moment to read newspapers because whatever the field, humans are not shining for responsible behaviour.
Even if we feel very sad about that news, we are not surprised. Indeed one of our latest posts was about the lack of coherence in our society. And scrolling through our blog, you’ll find many other posts on this topic. On the one hand, people talk like they care about sustainability, while on the other, they buy fast fashion or any cheap product. The habit is ‘consume and throw away’ quickly.
In general, sustainability sells, and if it’s greenwashing, it sells even more!
Earth Day & the culture of waste
This matter has to do with the ‘buy and toss’ culture launched, promoted and pushed by corporations. They did it intentionally by using persuasion and with the help of marketing. Yes, marketing can do magic! Furthermore, knowing they could count not only on the weakness of individuals but also on people who don’t read and don’t think at all.
This is the modern way of purchasing clothing which is also done via Instagram or TikTok. The cheapest ones are the most successful. “It’s cheap, I buy it, I’ll wear it once and throw it away!” What if they will not wear it? They won’t feel guilty getting rid of it because it’s cheap. In fact, there are garments still with the price tag in landfills!
That is toxic behaviour that tells a lot about the decadence of European culture. Our parents and grandparents used to buy a few quality clothes that lasted a lifetime, got repaired and passed on to the other family members. Now, people buy very cheap products made to auto destroy in the shortest time possible. And which, unfortunately, don’t disappear but instead compromise our environment.
If we do not refocus our culture, if we are not open to change, and put some effort into shifting our consuming habits, it’s better to avoid the hashtag to celebrate Earth Day.
Hashtags work for marketing but will not save the earth. Our actions will.
The item we introduce today is The Asymmetric Fluo Cotton Sweater by ZUCCa.
The line is stylish, comfortable and easy to wear. Also, the concept of asymmetric design is something we really like because it’s modern and unusual, and it looks great when you wear it. We already showed you the purple version a couple of weeks ago, and we are happy you enjoyed it! Since this pull is a new classic, we decided to select another colour too, which is a stronger version.
By the way, the quantities we order are limited, and this is intentional. In fact, the idea is to create unique outfits and not replicate clones you see everywhere.
Discover The Asymmetric Fluo Sweater
About the design The sweater features a round neck and asymmetric hemline. Also, a robust seam along the front and side highlights the mix of the two different thicknesses of the same material. The seam details the shoulders too. Ribbed neckline, cuffs and hem. The silhouette is slightly oversized and unisex.
The Asymmetric Fluo Cotton Sweater by ZUCCa
About the material 100% cotton, non-glossy. It is made by knitting 100% soft cotton yarn into the high and middle gauge and docking it. The material has a thin thickness with a certain elasticity.
About the colour Light green: a vibrant colour that makes it a bold piece, not for everyone. But this bright hue will give you an instant mood boost.
Laundry Hand washable, easy-care. You can wash this item by hand at home.
This new season item is a versatile modern garment that offers multiple styling options. Even though it’s a bold colour, it’s easy to mix and match. It’s perfect with white pants, but you can also pair it with navy, denim or black bottoms.
Our society has a problem with consistency. Indeed one point seems quite clear: what people say is not consistent with what they do. It’s like coherence is a fault, or it’s not necessary. So you are allowed to say something and then do the opposite without being held accountable.
Consistency and sustainability
Magazines these days released the news that Shein, the fast-fashion giant, is raising funds at 100 billion USD value. Considering that their price range is around 10 – 20 euros, two things are certain. First, the materials have zero quality. Second, their production chains cause serious doubts. If 15 euros is the price of one dress, how much are workers getting paid to make that garment? Quality can be something one could renounce, but an ethical production chain is the foundation of a healthy society. And therefore, crucial in any discussion, even about sustainability.
Yet no questions arise in those who buy Shein. In fact, in a moment when communication and marketing are all about sustainability, the fast-fashion giant is growing enormously. And there is similar news too. Recently Primark opened in Milano, and people were packed in line to get in.
Overcoming the coherence gap
People talk about sustainability and maybe show up at ‘Friday’s for Future’, but they buy fast fashion. Why? Everyone, adults and teenagers, say something, but they do the opposite. This lack of consistency reveals that sustainability is just a marketing trend. It is a popular topic, something people like to discuss to show they are up-to-date, but they don’t really care.
Because if they were consistent, they wouldn’t buy fast fashion at all! And the case of low budgets is just an excuse to avoid the change since the business model is profitable for corporations and “convenient” for short-sighted masses. Vintage items are accessible to anyone, and nothing is more sustainable.
So, here’s the way to overcome the coherence gap: let actions follow thoughts. In the same direction, of course!
