inclusion

Racism is not an option

In case we need to say it clearly, racism is not an option!
Every now and then, we feel the urge to step off the carved path of the trails. Please, allow us to do that. There are moments in which only talking about fashion is not enough. We do not live in a bubble, so it’s impossible not to look at what happens around us and not be affected.

Moreover, we have always been very open to discussions in our physical boutique, and the same is true in our online community.

Paola Egonu is a great Italian athlete chosen to carry the Olympic flag in Tokyo. She also became a testimonial for Armani.
But, forgetting the fact that she is a real champion, one of the strongest volley players in the world, a group of people have found reasons to complain. Why did they consider it compelling to bring their views to the table? First, she is black. And, second, she had no problem talking about being in love with a woman.
Neither of the points is relevant to her sports abilities or has any connection to sport values. Neither is any of our business.
We should be proud of the champion she is. And that’s final.

Meanwhile, we acknowledge that in Voghera, a League safety councillor has killed a Moroccan man. The immigrant punched him, he replied by shooting him dead. In his defence, he said that the gun fired accidentally. But why was he carrying a gun? And what if the aggressor was Italian?

The reason we address these realities is simple.
In short, that is not the world we want to live in.

We are promoting a community for modern humans – based on mutual respect, acceptance and understanding.

Diversity and inclusion are fundamental values.

It’s important to state it clearly.
If you are racist or homophobe, this is not the place for you.

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Masculine & Feminine

Style plays around the concepts of masculine & feminine. But sometimes the limit between one and the other is not so defined, meaning they tend to mix, which leaves more space to creativity.

Fashion & gender

When selecting items for our boutique, we’ve always kept an eye on men’s clothing. We love picking up some men’s items to mix in. We adore the duality of the masculine-feminine style. Also, limiting clothes by gender is a little too restrictive for us.

If you were young during the ’80 / ’90, and your favourite designer was Jean Paul Gaultier – a real creative genius – later on along your path, you would realise you have seen everything possible in fashion and life too. Forget the fast-fashion era, that was a wonderful time! Creativity was at its peak, that unforgettable energy created iconic moments in fashion history.
All the concepts now popular in fashion were launched by Gaultier about 40 or 50 years ago. He was living ahead of his time, had a unique attitude, definitely a genius!

We can say he was changing culture by making fashion.

Masculine, feminine and gender-fluid fashion

Gaultier has been the first to bring in diversity and inclusion, laying the groundwork for a gender-fluid fashion. On his catwalks, we saw everything, men wearing skirts, women in oversized suits, different body shapes. Love yourself as you are and play with clothes, sounded so beautiful to us.
Gaultier’s fashion has fed our vision to a point that now, everything seems already seen. Perhaps he brought us to another planet made of love, acceptance and play.
Maybe fashion evolved faster than society’s capability to adapt to the changes.

“Too much comfort is not good for creation.” One of his brilliant quotes invites us to reflect on the specific moment we are living.
Discomfort plays a role in creativity. We must remember it.

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Sharing ideas

Ideas are powerful. Sharing our thoughts makes the energy greater.
Sharing is at the heart of our community. Believing in the possibility of inspiring each other, cross-pollinating, is the real precious benefit of our interactions. It is about being open to a growth process that enriches us, broadening our visions.
Hearing our interconnection elevates the sense of community. A group of like-minded people, focusing on specific values: inclusion, diversity, ethical work, kindness, respect.
Fashion is the door that lets us in, connects us, knowing that we don’t stop at a superficial level. We enter from that door to find a common ground, but then we dig deeper into our culture and lifestyle.
Together, we facilitate an ecosystem where we develop beauty, empathy, value. We connect, we come together to make things better.
Join our community by sharing your thoughts with us!

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