feminism

Feminism today: Michele Mari, Premio Strega finalist, and his insult toward Michela Murgia

Reading Time: 4 minutes

On writers, contemporary culture and the eye that judges — still patriarchy


A recent controversy involving Michele Mari, writer and Premio Strega finalist, made us reflect on a broader question: what does feminism today actually mean? Is it true liberation, or oftentimes patriarchy repackaged by women — or even fully digested — by women theselves?

The debate began after remarks attributed to Mari about Michela Murgia — the acclaimed Italian writer, Campiello Prize winner, unapologetic feminist, queer icon, and fierce critic of patriarchy.

He reportedly said:

“She was intransigent and violent because she was ugly — that was her way of letting out her rage.”
“Through her aggressive behaviour, she made everyone else pay for her ugliness.”
“Every woman who is unhappy and unloved turns spiteful.”

Mari has since disputed parts of the reporting, but the controversy itself reveals something worth examining. How quickly we still use a woman’s appearance to explain her ideas, her anger, or her public presence.

Black-and-white photograph of Michela Murgia's book Stai zitta on a writing desk with glasses, notebooks and a pencil. The image offers a reflection about feminism today.

Of course, it’s a comment you wouldn’t expect from a writer of his calibre. Let alone a candidate for the prestigious Premio Strega. 
If culture and literary prestige cannot dismantle patriarchal thinking, then what can?

Our instinctive reaction is this: if the dominant aesthetic appeals to the male eye almost more than to the female one, we wouldn’t call that feminism.

That may sound provocative, but it touches on a central question in contemporary feminist thought. Feminism is not about conforming to patriarchal standards in order to gain visibility, approval, or power. It is about questioning those standards in the first place.

What does feminism today mean?


One of the defining questions of feminism today is whether women are becoming genuinely freer, or simply learning to navigate old power structures more successfully.

When we still discuss a woman’s value through the lens of attractiveness, desirability, or likability, the underlying hierarchy has not disappeared. It has merely changed its language.

Exposing false emancipation

An idea, or aesthetic, or even a form of empowerment, does not become subversive simply because women embrace it. Especially when, oddly enough, it remains more pleasing to the male gaze. That is not liberation; it is repackaging.

There is only a renegotiation of patriarchy.

Some scholars describe this phenomenon as “pop feminism” or commercial “post-feminism”: a version of empowerment that appears liberating while leaving existing power structures largely intact.

It sells — and its commercial success is often mistaken for social progress. We should also question who pulls the threads of that commercial success and market demands.

The theory of the male gaze

The controversy also recalls the work of feminist film theorist Laura Mulvey.

If the ultimate criterion of approval remains the male gaze, then men remain the subjects of the story while women remain its objects. Even when women believe they are acting freely and autonomously.

The question is not whether women make choices. The question is: who taught us what is desirable, acceptable, and worthy of admiration?

Distinguish feminism from performed femininity

Authentic feminism does not ask women to be pleasing to anyone but themselves.

Nor does it require them to conform to a prescribed ideal of beauty in order to be accepted into positions of influence, authority, or cultural legitimacy.

A woman should not need to be attractive in order to be heard, any more than she should need to be agreeable in order to be respected.

Final thoughts


Perhaps the most important distinction is this: feminism is not about giving women the same tools to compete in men’s games. It is about changing the rules of the game altogether.

That is why controversies such as this one matter. They remind us that, despite decades of progress, we still invoke a woman’s appearance to explain her character, her success, her failures, or even her convictions.

When that happens, we are forced to ask what feminism today really means.

If women are still judged through the lens of attractiveness, desirability, or conformity to a dominant aesthetic, then the rules of the game have not changed nearly as much as we like to believe.

The dominant gaze has simply become harder to recognise.

And if the final judgement still rests there, then it is not liberation.

It is merely a gilded cage.

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Frankenstein, misquoted: Guillermo del Toro, patriarchy strikes at the end

Reading Time: 4 minutes

Mary Shelley: when the genius of a woman is still rewritten by men


I watched Guillermo del Toro’s Frankenstein, and what comes to mind is: misquoted. As well-made as the film is, I’m left with a strong sense of disappointment.

To understand why, let’s go back to the origin.
The birth of Frankenstein dates back to the summer of 1816, a cold and dark summer marked by volcanic ash. At Villa Diodati in Switzerland, Lord Byron challenged Polidori, Percy Shelley, and the eighteen-year-old Mary Shelley to write a ghost story. Byron soon abandoned his tale, but Mary, after a sleepless night and discussions about electricity and galvanism, had a vision: a man bent over an inanimate creature that stirred to life with a jolt. From that image came a novel that would redefine Gothic literature, horror, and science fiction, exploring ethics, creation, and fears of technological progress.

Gothic scene: An antique copy of Frankenstein by Mary Shelley rests on a weathered wooden desk, alongside a candelabra, an old leather-bound book, an ornate key, parchment sheets, and an inkwell with nib. A deep bordeaux curtain drapes to the side, framing a large, atmospheric window in the background.
“Frankenstein” by Mary Shelley — special edition, a gift from author Rima Jbara.
Frankenstein: Guillermo Del Toro’s adaptation

You read a book and take from it what you want. If you’re an artist or a director, you tell the story in your own way; art must be free to express itself. In fact, films almost never reproduce the plot of the books they draw inspiration from. Spoiler: books are always better than the films. It couldn’t be any different for Guillermo del Toro and his version of Frankenstein. The actors are excellent, their performances flawless. The set design, costumes, and music are all beautifully crafted.
The first part of the film is his own embroidery on the story: there are connections, but the real tale is something else entirely. It becomes more truthful when the creature’s narration begins. Certainly, one strength of the film is that it makes clear—even to those who have never opened the book—that Frankenstein is the name of the creator, not the creature. And above all, that the real monster is not the creature but the one who made it.
At the end, a quotation appears. As I read it, I miss the author’s name.
Beautiful, I think. I don’t recall reading it in the book. Indeed, it’s not there.

“The heart will break and yet brokenly live on.”  
Lord Byron, Childe Harold’s Pilgrimage

To sum up, the director makes a film based on a story written by Mary Shelley, and decides to close the film with a quote by Lord Byron! WTF!

Mary Shelley’s legacy

Mary Shelley didn’t just invent a genre; she wrote pages of extraordinary emotional power. Her words were enough. I understand that it’s an artistic choice, of course. And precisely because it is, it carries weight: every deliberate gesture says something.

Mary Shelley initially hid her identity as the author of Frankenstein. The novel was published anonymously in 1818. As a result, the public attributed it to Mary’s husband, the poet Percy Shelley, because of his literary fame. At the time, a young woman could not possibly have written something so radical and complex. Mary waited five years before reclaiming her name: she published the second edition under her own name in 1823. A deliberate act—she was asserting her authorship and resisting the scepticism surrounding female creativity.

Patriarchy at play

Today, you, director, draw inspiration from a woman who, at eighteen, wrote a masterpiece that continues to inspire readers, writers, musicians, and filmmakers… and what do you do? You end your film with a quote by Lord Byron? As if Mary Shelley hadn’t written countless lines that left a mark. As if Mary Shelley had ever needed a man to legitimise her. Seriously?

In other words, women today no longer have to publish anonymously, but legitimacy—oh—that still comes from men. I can’t wrap my head around it. Quoting Byron at the end shifts the focus from her to him. It’s a symbolic gesture, but symbols matter. Male appropriation of female genius — as a norm? Unintentional? Interpretations are open.

This mechanism is nothing new—and it’s certainly not gone. If this isn’t patriarchal culture…

I find myself wanting to apologise to you, Mary Shelley.

Sincerely,
Rosita

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Ahou Daryaei: Say Her Name!

Reading Time: 3 minutes

Mandatory hijab laws – Iran isn’t a country for women


Ahou Daryaei: Say Her Name! Say the name of Ahou Daryaei. Say it aloud. Her name joins a list of brave women fighting for their rights in a country where expressing freedom means risking one’s life. We remember Mahsa Amini, who died after being arrested for not properly wearing her hijab. And now, yet another appalling incident confronts us with a painful truth: Iran isn’t a safe place for women.

Ahou Daryaei is a 30-year-old student at Tehran’s Azad University. Her “crime”? Allegedly violating hijab laws. During a confrontation with university security, Daryaei was harassed by members of the Basij, a volunteer paramilitary group, who reportedly tore off her headscarf and clothes. So, in a defiant act of protest, Daryaei chose to remove her clothes, challenging an unjust system from within the very grounds of her university. In response, she was brutally beaten and detained by the “Morality Police,” who publicly declared that she is mentally unstable. The university’s public relations director claimed she suffers from mental health issues, an accusation frequently levelled against women who defy Iran’s strict moral codes. (CNN)

Image of a mural of Ahou Daryaei by aleXsandro Palombo in front of the Iranian consulate in Milan
Mural of Ahou Daryaei by aleXsandro Palombo in front of the Iranian consulate in Milan.

International outcry for Ahou Daryaei


News of Daryaei’s courageous stand spread rapidly, igniting widespread anger and sparking calls for justice from human rights advocates across the globe. In fact, Amnesty International has demanded her immediate release, while the UN Special Rapporteur on human rights in Iran has confirmed that her case is under close observation. Also, Iranian actresses, activists, and students have shown solidarity, underscoring the urgency of protecting personal freedoms and dignity.

The reality behind the “mental disorder” label


But how many times have we heard that a woman challenging injustice is “mentally unstable”? In the Islamic Republic, there is a profound gender apartheid. Specifically, under Iran’s rigid interpretation of Islamic law, the hijab is mandatory for all women in public spaces, enforced by the country’s morality police. But even minor infractions can lead to severe punishment. So, labelling these women as “insane” is a tactic to discredit their courage and silence their voices.

Conclusion


If patriarchy is entrenched across much of the world, in Iran, it’s institutionalised. So, say her name: Ahou Daryaei. She isn’t insane. She is a fighter for freedom, an emblem of resistance in a land that refuses to let women live freely. Amnesty International demands her release, and we echo that call. Stand with her – demand her release.


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Levi’s Commercial and Contemporary Feminism

Reading Time: 3 minutes

Women, are we really progressing?


Levi’s latest commercial prompts reflection on contemporary feminism. In it, Beyoncé walks into a laundromat, strips off her jeans, and tosses them into a machine, remaining in a white culotte before sitting down to read a newspaper. This strange flashback raises questions about how commercial narratives align with modern feminist ideals and the broader cultural discourse on gender equality.

1985: Levi’s and the iconic spot


For those who grew up in the ’80s, this scene instantly brings to mind another iconic Levi’s commercial from 1985. Do you remember it? Set to Marvin Gaye’s “I Heard It Through the Grapevine,” a strikingly handsome boy with dark, Elvis-like features walks into a laundromat. He calmly strips off his Levi’s 501 jeans and T-shirt, staying in nothing but his boxers, and reads a newspaper, unfazed by the people around him.

1985 Levi’s 501 commercial – Nick Kamen

This commercial didn’t just sell jeans; it catapulted the model, Nick Kamen, into the spotlight. He caught the eye of Madonna, who produced his 1986 single, “Each Time You Break My Heart.” The song became a hit. Tragically, on May 4th, 2021, Nick Kamen passed away at 59 after battling a long illness, leaving behind a legacy tied to an era of advertising that shaped cultural perceptions.

However, 1985 was Nick Kamen’s year. But that Levi’s commercial became iconic because it subverted expectations.Instead of the tired stereotype of a woman undressing, we finally saw a man. And what a man! Now, fast forward to 2024, and what do we see? Once again, the same old stereotype: women stripping off their clothes. Some evolution, right?

The new commercial and modern feminism


Apparently, Levi’s latest commercial embodies the contemporary version of feminism: a vision where naked women symbolize freedom, liberation, and empowerment. But is this really progress? Women’s portrayal feels more stereotyped than ever. When it comes to dressing – or undressing – this so-called freedom seems suspiciously aligned with what pleases the male gaze.

So, what are we really talking about here? Liberation and empowerment? Or is something more insidious at play? Does a woman’s worth still hinge on her nudity? Or are we still boxed in by cages of hair, makeup, plastic faces, and impossible body standards? If so, it hardly feels new. It’s the same old story, revealing more about patriarchy than it does about fashion or modern feminism.

Yet, the reality is so cleverly manipulated that we’ve been convinced this is about women’s power. But is it?

In fact, contemporary feminism, as reflected in the latest Levi’s commercial, offers little that’s new or empowering for women. Instead, it’s a step backwards. Perhaps we should revisit the ’80s, when it was a sexy man, not a woman, taking off his jeans.


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More On Modern Feminism

Reading Time: 2 minutes

Is it true liberation and women’s empowerment?


Modern feminism mainly corresponds to exposing almost naked women’s bodies. From red carpets and fashion shows to music events, that seems to be the most visible trace of female affirmation.

As a demonstration of emancipation, women want to express themselves as they like. And, of course, that makes sense. Hence, dressing, or we better say, undressing, is part of this liberation. But look at music and movie stars, influencers, TV entertainment, and professionals. Followed by all the women who flooded social media with parts of their bodies as the only thing they can convey. Unfortunately, women’s image is more stereotyped than ever. So, we were happy to read about Chinese women who are challenging “beauty-duty” and traditional standards.

When it comes to dressing or undressing, the women’s so-called gained freedom strangely unveils traits that win the favour of men. Doesn’t any light bulb switch on in your head? Don’t we even question why our supposed freedom corresponds to men’s preferences?

Perhaps there is something we’re missing. But let’s take as a fundamental detail the liberty of showing our body as a reflection of our power. Take red carpets, for instance. Or any other event, since there’s no difference in terms of outfits, which are mainly inelegant. Women show up almost naked, as it seems that’s the only way to reveal all their femininity. But have you ever seen men show up naked on red carpets?

Indeed, this is the crux of the matter: Have you ever seen men show up semi-naked to promote their masculinity?

Are we talking about liberation and women’s empowerment, or is there something else behind it? As women, is our worth expressed only by nudity? Or by cages and standards – hair, make-up, plastic faces and bodies – we must fit in in order to satisfy societal expectations? If so, it doesn’t sound really new. In fact, it’s the same old story, which tells more about patriarchy than fashion or modern feminism.

But the reality is so well manipulated that they made us believe it’s about women’s power and modern feminism.

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