music

Patti Smith & “The infinite”

Reading Time: 3 minutes

How to make sense of our world and recharge our spirit


Art helps us make sense of the world. It is beauty, in essence. So, we seek it in all forms. Patti Smith & “The Infinite” is one of those forms.

You know life is unpredictable. You make your plans, but life has plans of its own. And so, because of covid, on the 1st of August, we had to miss Patti Smith’s concert in Milano. 

Her music and poetry are a powerful blend, and we’re certain her performance would have been a true balm for our souls.

Also, we really appreciate how she redefined the role of female representation in rock music. Her androgynous outfits have been a major source of inspiration in fashion—think mannish white shirts, blazers, loose neckties. Never traditionally ‘pretty,’ but effortlessly cool. Her style is so iconic that she’s crafted an entirely unique aesthetic.

By the way, as a tribute to Italy during her performances in Pompeii, Rome, and Milan, Patti Smith recited Giacomo Leopardi’s poem The Infinite.

Patti Smith reading Giacomo Leopardi


This is the poem in Italian, but you can listen to the English version directly from Patti Smith’s voice – here

L’infinito

«Sempre caro mi fu quest’ermo colle,
e questa siepe, che da tanta parte
dell’ultimo orizzonte il guardo esclude.
Ma sedendo e mirando, interminati
spazi di là da quella, e sovrumani
silenzi, e profondissima quiete
io nel pensier mi fingo, ove per poco
il cor non si spaura. E come il vento
odo stormir tra queste piante, io quello
infinito silenzio a questa voce
vo comparando: e mi sovvien l’eterno,
e le morte stagioni, e la presente
e viva, e il suon di lei. Così tra questa
immensità s’annega il pensier mio:
e il naufragar m’è dolce in questo mare.»


L’infinito by Giacomo Leopardi is a famous Italian poem that explores themes of nature, the infinite, and the human condition. The speaker reflects on the vastness of the universe, feeling both awe and sorrow as they contemplate the boundless horizon and the limits of human experience. Through this reflection, the poem touches on the tension between the beauty of the natural world and the inevitable sense of insignificance that comes with it.

The sense of insignificance in L’infinito is related to the human condition—specifically, the limitations of human life and understanding when compared to the vastness of nature and the universe. Leopardi reflects on how small and fleeting human existence can feel in the face of infinity. While the natural world appears endless and eternal, human life is limited, creating a poignant contrast between the beauty of nature and the finiteness of human experience.

Art, music, and poetry reflect a certain mindset and a unqiue style. Most importantly, they bring the beauty we need to make sense of our world and offer the peace of mind that helps us navigate life.

In the end, art, music, and poetry are embodiments of beauty—beauty that heals our souls.

We’re so sorry we couldn’t attend Patti Smith’s concert, but we hope L’infinito will recharge your spirit!

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Fashion & Music

Reading Time: 2 minutes

Exploring influences, inspiration, and intersection


Fashion is not only what we wear. Fashion involves the environment around us. Fashion is the music we listen to as well. In fact, there is a clear parallel between fashion and music. Both have developed precisely the same pattern.

What kind of music do we listen to today? What is popular?
DJs are sampling tracks from the 70s, 80s or 90s, remixing them, and then the singer of the moment adds the voice. So, here it is, the modern creative effort. Usually, this music is popular for a few months. Perhaps a year from now, no one will remember a single track.

Of course, there are always exceptions. Take, for instance, “Walk this way” by Run DMC. Well, as we said, exceptions do exist.

What kind of fashion do we see now?


DJs are the new fashion designers. They take designs from the past and add logos all over, following the above remix pattern.
In this world, design skills are no longer a necessity.

Some time ago, a TV show celebrated Fabrizio De André, the great poet-musician, and they interviewed his wife, Dori Ghezzi.
During the interview, singers who recently won the Sanremo Festival appeared in a clip, dressed up to promote fashion brands more than their music, but acclaimed as geniuses. Afterwards, they asked her: “What do you think?” So, she replied: “In my husband’s time, there was a lot of space, we have experimented a lot, and we did a lot. Now, perhaps, these guys don’t have much left. They are scrambling.”

Ads disguised as entertainment–that’s how marketing gurus refer to it, indeed.

The sampling of things already seen, stealing others’ ideas and presenting them for absolute novelties–this is the sign of our times. And in both fields, fashion and music, it’s marketing, not art.

But in the end, we do not have to accept it or conform. We have the freedom to differ, to think differently.

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